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Surprisingly Powerful World And Influence In LinkedIn

LinkedIn now has 810 million members with over 57 million registered companies. Data from LinkedIn shows that it has already 810 million members as of the writing of this article. I have less than 4K followers but I have taken advantage of a lot of opportunities with this small number of connections.  You can too. You may have already created an account in LinkedIn, but are you leveraging the many advantages you already have in this platform. I used LinkedIn first to ensure I am out there. I used it to build a network of knowledgeable people whom I can count on to give me insights from their industry and from their many years of experience. It is the platform where I can talk about the things I have done and the things I am still doing. And a lot of my adventures in business and development are found in LinkedIn. This is the platform where my clients can continue to pick on my knowledge. I want you to understand LinkedIn more and use it to enhance your personal brand and your orga...
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Writing Provocative Headlines For Better SEO Performance

 

In previous lessons, I told you that I do a lot of writing in my work. I talked about avoiding plagiarism and ensuring great readability in the content you post online.

There’s another thing that you need to remember. Coming out with good headlines and understanding website performance.


Writing Good Headlines

You now know what is important in creating content. The key is original and authoritative content. The next is making content understandable by using sentence structure and grammar at the level of your reader.

Now you need to make sure the headlines catch your reader's attention. You can do this by experimenting on different headlines and knowing how they will stand in keyword search and how they will capture readers attention.

A tool used to measure the attractiveness of your headlines and titles to the audience and the search engine is available for this purpose. 

Did you know that a negative sentiment catches more attention in headlines.? The headline above scored 92 in MonsterInsights.

I am recommending that you use MonsterInsights Headline Analyzer. Another option is CoSchedule.

Try both.




To be effective you should work on a headline with a score of at least 70. I go for a score of more than 90.

SEO Friendliness and Website Performance

To know how SEO friendly your website is, use a website analyzer. Checking the SEO friendliness and performance of your website is important since you are actually paying for domain and hosting. 

The least you can do for your digital marketing is to ensure the website is actually SEO friendly and has visitor traffic.

I usually use Neil Patel’s website analyzer. You can try it out here by typing “https://www.yourwebsite/” in the analyzer box. Go to Neil Patel’s website now by going to the link below


See you in my next post.

I'm always hoping you learned something in my post, please give me feedback on exactly how it helped you or give me a review by going to this page now!

Until your next lesson.

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